BACKSTAGE BEAUTY: Revlon for KaufmanFranco Fall 2013

 

Revlon Global Artistic Director, Gucci Westman, paired bold smoky eyes with luminous skin to complement KaufmanFranco's Fall 2013 Collection.  What I love about this look is that anyone can wear this.  It's adaptable for everyday wear and not just runway-artistic.  Details from backstage at KaufmanFranco:

“I was inspired by Brigitte Bardot, and classic Parisian women from the 60’s, so this look is all about the eyes. ,” says Westman. “I combined smoky grey shadows with ultra heavy black liner and piled on extra lashes for a mysterious and sultry look. To contrast with the gritty texture on the eyes, I kept the girls skin soft and pretty and gave their lips a natural flush.”

 

Revlon L - R: Nearly Naked Makeup, PhotoReady Primer and Shadow in Pop Art, ColorStay Smoky Shadow Stick in Volcanic, ColorStay Creme Gel Liner in Black

REVLON PRODUCTS TO GET THE LOOK:

FACE:

Revlon Nearly Naked Makeup, $9.99

Revlon Illuminance Crème Shadow in Not Just Nudes, $6.50

Revlon Baby Stick for Lips & Cheeks in Tahitian from The Spring/Summer ’13 Collection by Gucci Westman, $8.99 (available April 2013)

EYES:

Revlon PhotoReady Primer and Shadow in Pop Art (dark green shade and sparkle top coat only), $9.99

Revlon ColorStay 16 Hour Eye Shadow Quad in Free Spirit (darkest shade only), $7.49

Revlon ColorStay Smoky Shadow Stick in Volcanic, $8.99

Revlon ColorStay Liquid Eye Pen in Black, $8.99

Revlon ColorStay Crème Gel Liner in Black, $9.99

Revlon PhotoReady 3D Volume Mascara in Black, $8.99

Revlon L - R: ColorStay Ultimate Suede Lipstick in Front Row, ColorStay Ultimate Suede Lipstick in Private Viewing, ColorBurst Lip Butter in Creme Brulee, ColorStay Nail Enamel in Trade Winds

 

LIPS:

Revlon ColorStay Ultimate Suede Lipstick in Front Row, $9.99

Revlon ColorStay Ultimate Suede Lipstick in Private Viewing, $9.99

Revlon ColorBurst Lip Butter in Crème Brulee, $7.49

NAILS:

Revlon ColorStay Nail Enamel in Trade Winds, $7.99

 

Explore more Revlon products via your local mass retailer on online at beauty.com.

Hypnoteyezed: Starring Jessica Biel and Revlon Grow Luscious Plumping Mascara


Jessica Biel for Revlon Grow Luscious Plumping Mascara

Come hither.

I've a tale to tell.  A tale of romance, glamour and flirtation.  A tale of phat, plump, dramatic lashes that will knock him off his feet. One of intrigue, anticipation and ....... always better to let our own imaginations do the visualizing. Let yourself go while that scene plays out.

Or, inspire the vision with a playful little peek at Revlon's new film.  A Revlon movie? Well, sort of.  Revlon’s brand ambassador Jessica Biel stars in “Hypnoteyzed,” a new commercial for their new Grow Luscious Plumping Mascara.

Jessica Biel starring in Revlon's Commercial for Grow Luscious Plumping Mascara

Biel and musician Pharrell Williams star in the 60 second film noir-inspired commercial, which was shot entirely on black and white film. In “Hypnoteyzed,” Biel draws Williams in with her plumped eyelashes and with each bat of her lashes, nearly knocks Williams off his feet. Revlon Grow Luscious Plumping Mascara claims their new product conditions and plumps eyelashes by 200% with every use!

Revlon Grow Luscious Plumping Mascara uses a thickening formula that paired with the innovative precision tapered brush grabs and coats every lash individually for plumped perfection.  The volumizing mascara also contains the award-winning Revlon Grow Luscious Mascara technology, including a lash enhancing phyto-peptide formula that conditions and stregthens lashes to compliment their natural growth cycle.  The result is lashes so plump, healthy and strong they rival unnatural lash enhancements, says the company.

KEY FEATURES/BENEFITS/INGREDIENTS:

• Plumps lashes up to 200%* instantly for maximum volume

• Thickening formula instantly plumps lashes leaving them more voluminous with each use

• Lash enhancing phyto-peptide formula conditions and strengthens lashes complementing their natural growth cycle;

• Won’t smudge, flake or clump.

*non-waterproof formula only

As of today, Revlon Grow Luscious Plumping Mascara is available in the shades Blackest Black, Black and Blackened Brown (retail: $7.99) in drugstores and mass retailers nationwide, and “Hypnoteyzed” will begin running in US movie theaters on June 13. Enjoy! xo

source/photos: Revlon

Revlon Got Gucci

Moving right along, Gucci Westman, former Lancome International Artistic Director has signed on as the new Global Artistic Director for Revlon. Revlon stated that Westman will provide the company “with expertise on new products and shade development and work on-set with Revlon’s leading global Brand Ambassadors.” Those ambassadors include the likes of Halle Berry, Jessica Alba and Elle MacPherson.

Think there will be any Revlon "Pout-a-Porter" lipcolors coming out via fashion houses next season? Hmmmmmm .......

source: WWD