Saturday, October 23, 2010

The 3 C's: Estee Lauder Brands Raise Funds for Breast Cancer Awareness

Estée Lauder Companies’ 2010 Breast Cancer Awareness Campaign has launched a bold and provocative campaign theme entitled: Connect. Communicate. Conquer. Prevent Breast Cancer. One Woman at a Time. Wear It. Share It. The Pink Ribbon. This new campaign draws its inspiration from Mrs. Estée Lauder’s “High-Touch” method of reaching consumers through “Telephone, Telegraph, Tell-A-Woman.” Their approach to conquering breast cancer reinterprets this powerful messaging into a philanthropic mission for today’s modern and fast-paced culture.
Today, we are making more progress than ever and reaching more people each year with the message that if localized breast cancer is detected early, it’s 98% curable. While the American Cancer Society estimates more than 1.3 million people worldwide were diagnosed with breast cancer, the good news is that mortality rates continue to fall, and we believe this is due in part to better treatments, early detection and greater awareness of the importance of breast health. But we must continue to persist and pursue, and raise as much money for research as possible, to attain what we all believe is possible in our lifetime – a world without breast cancer.

This month, October, 14 of Estée Lauders brands will be selling 20 fabulous beauty products to raise funds for The Breast Cancer Research Foundation® (BCRF), an independent, not-for-profit organization that is dedicated to funding breast cancer research and currently supports 173 researchers around the world. (To learn more about BCRF, visit These wonderful products cover all beauty categories -- Skin care, Makeup, Fragrance and Hair care – and include products from brands such as La Mer, Bobbi Brown, Clinique, Jo Malone, Aveda, Bumble + Bumble, Lab Series, Origins and more. Evelyn Lauder, Senior Corporate Vice President of The Estée Lauder Companies and Founder and Chairman of The Breast Cancer Research Foundation, along with celebrity spokesperson Elizabeth Hurley, have also designed special lip collections to raise funds.

Evelyn Lauder Lip Design CollectionElizabeth Hurley Lip Design Collection

Aveda Hand Relief  $21
One of my favorite hand creams ever! Incredibly rich moisture therapy soothes dry hands, leaving them noticeably softer and smoother. Hydrating plant-derived emollients, humectants, exfoliating fruit acids as well as antioxidants, including vitamins A and E, help diminish signs of aging and provide optimal relief.  Donation is $4.00 from each sale of the Breast Cancer Awareness Hand Relief, with a maximum donation of $300,000.

Bobbi Brown Pink Shimmer Brick Compact $38
Exclusive, limited-edition Pink Shimmer Brick Compact. Hand-made in Italy, each brick contains five bars of iridescent color. Sweep it along cheekbones, lids or allover for a fresh, soft pink glow. Donation to The Breast Cancer Research Foundation $35,000 in connection with the North American sales. All Bobbi Brown counters in the USA and Limited-edition release beginning in October 2010.

Clinique Dramatically Different Moisturizing  $35
It has become a Clinique tradition to offer a special limited-edition bottle of its best-selling Dramatically Different Moisturizing Lotion. This year's edition features a collectable Clinique key ring with a Pink Ribbon heart charm and Clinique "C" charm.  $10.00 per this special-edition Dramatically Different Moisturizing Lotion sold during the month of October, while supplies last.

DKNY Be Delicious Fresh Blossom Coffret  $38
Be sweet. Be playful. Satisfy your every mood. The DKNY Be Delicious/Fresh Blossom Coffret is perfect for the tried and true who want to take their favorites on the go. $15,000 to be donated to Breat Cancer Research Foundation.

Estee Lauder Pink Ribbon Collections   $25 each
The Evelyn Lauder Lip Design Collection and the Elizabeth Hurley Lip Design Collection - both available at Estee Lauder. Every purchase from this collection helps raise awareness, but does not affect our donation to The Breast Cancer Research Foundation. Estée Lauder will make a $500,000 donation to The Breast Cancer Research Foundation.

Check here for more beauty products available through this campaign, as well as to learn more about Breast Cancer Awareness and this event!
Connect with everyone you know and Communicate the importance of breast health and early detection to Conquer this disease one woman at a time!  


  1. these are some great product there some of my favorite. I also love after glow cosmetics.

  2. Your blog is very enriched. You can see my website Touchofgenius which is leading beauty salon maroubra, spray tan maroubra, waxing maroubra, facial treatments maroubra, pedicure maroubra, manicure maroubra, touch of genius, Australia.

  3. Hee.. Here are some scarves online. You can use any. When ever i go out side i always keep a burberry Scarf with me. Its warm to wear. These scarves are very much popular in US.

  4. great information on health related issues.just check this one Celtrixa Free Trial

  5. I am interested in a pattern for moppine hot pad.thank you Shirley West.

    burberry scarf,

    burberry scarf

  6. Most people are familiar with the pink cancer awareness ribbons that symbolize breast cancer; it seems that these pink beauties are everywhere. But, did you know that there are many other kinds them out there that represent different kinds of cancer that affect women all around the world?

    Acne Cure

  7. I respect your informative blog. This is so important for all models that use various cosmetics.

  8. well good to see this. This one is the good thing for the good cause.

  9. i really like this shoot . looks kind of plain. but she has pure beauty!!
    she got own her image!!!!! love no fax cash advance

  10. It is a very informative and useful post thanks it is good material to read this post increases my knowledge

  11. When I discovered this weblog was like wow. Thanks for putting your energy in generating this blog site. payday loans

  12. thank you for sharing,this information is useful to me.good quality

  13. well good to see this. This one is the good thing for the good cause.

  14. Thanks for the blog and post. And for a awesome cause as well.

  15. You have a very good blog that the main thing a lot of interesting and useful

  16. Welcome to scarf world. You will satisfy with them.

  17. Brilliant blog post. You have gained a brand-new fan. Pls keep them coming and I look forward to more of your interesting blog posts. I think it is definitely a good bet. You cannot go wrong with this.

  18. Hello Everybody,
    My name is Mrs Sharon Sim. I live in Singapore and i am a happy woman today? and i told my self that any lender that rescue my family from our poor situation, i will refer any person that is looking for loan to him, he gave me happiness to me and my family, i was in need of a loan of S$250,000.00 to start my life all over as i am a single mother with 3 kids I met this honest and GOD fearing man loan lender that help me with a loan of S$250,000.00 SG. Dollar, he is a GOD fearing man, if you are in need of loan and you will pay back the loan please contact him tell him that is Mrs Sharon, that refer you to him. contact Dr Purva Pius,via email:( Thank you.


Please let us know your thoughts. xo

Related Posts Widget for Blogs by LinkWithin