Vanity Fair: Q&A with Makeup Artist Trish McEvoy

Vanity Fair beauty director SunHee Grinnell speaks with Trish McEvoy, the innovative makeup artist and founder of Trish McEvoy Cosmetics, about working with her husband, the recent launch of her Treatment Foundation, and why her makeup planner works.

SunHee Grinnell: How old were you when you first realized that you wanted to pursue a career in beauty?
Trish McEvoy: My youngest recollections are of loving makeup, but I would say my pre-teens are when I really knew. I just always loved painting faces, from coloring when I was a young child to making up my dolls, to making up my friends, and, of course, to making up my clients.

Do you have a particular memory from childhood that may have contributed to your career today?

My grandmother’s perfumery in Berlin.

You are known to have created real makeup for real women. What does that mean to consumers, and how did it come about?
It means mistake-proof pigments that are easy for women to apply, by using tools that give them perfect placement every time. When I created my professional brushes, I shaped them to simplify and enhance makeup application. Since the beginning, I have been committed to the creation of the highest-quality products while putting professional makeup-application skills in every woman’s hand.

How did you meet your husband, the dermatologist Ronald Sherman?
On a blind date!

It must be great to work with your husband to come up with an innovative product such as your new Treatment Foundation S.P.F.15. Can you tell us the added benefits of this product and your philosophy behind it?
Some added benefits of my Treatment Foundation S.P.F.15 are the dual-action peptides, green tea, and powerful antioxidants of vitamin A and E that help skin look firmer with a renewed suppleness. It also includes advanced pigments that optically diffuse the appearance of fine lines, as well as S.P.F.15 protection to prevent future damage to the skin.
The philosophy behind the foundation was the ability to really combine skin-care ingredients with color ingredients and with sun protection. It really is such a dream of a product because it allows skin to look better for wearing it, even when the foundation is removed.

You created something for this season that I just love: the deluxe makeup planner in chic black quilted faux leather. Can you tell us what drove you to create this ultimate travel makeup bag, and how does it work?
I designed the original version of my makeup planner 15 years ago, and I am always looking to enhance the system. For me, everything is a work in progress with room for improvement. The deluxe makeup planner is the perfect, easy-to-use makeup system because your makeup is organized and customized onto your makeup pages and in your brush pockets, and then you have your zip-out side compartment for the added beauty essentials! This system is infinitely adaptable and refillable, allowing you to switch your looks from day to day or season to season! It’s a one-of-a-kind makeup wardrobe.

How does one fill the bag? Can you list some of your products that you would recommend for those travelers who feel like they need to bring everything along?
My first suggestion is to keep everything as simple as possible. Look at your makeup style and know how much time you are willing to spend on your makeup and how many products you use per feature. For most women, the necessities are bare bones, but you want to fill your planner with products that are important for your makeup lifestyle. On your makeup pages, you can place your eye shadows and face color. Tuck your brushes, mascara, and any pencils into the individual pockets in the back, and place your foundation, concealer, and lip color in the side pockets. Remember, you can organize the pages in the same order you put on your makeup and suit your planner to your needs. The planner is as much about customization as it is form and function.

What is your motto?
“Make the most of your life, and enjoy it!”

For the full interview, visit Vanity Fair. For more information about Trish and to learn more about her products, visit Trish McEvoy online.

source: Vanity Fair