Wednesday, February 17, 2010

Wallet-Friendly Milani Launches New Products

3D GLITZY GLAMOUR GLOSS3D HOLOGRAPHIC specialty nail lacquerMECHANICAL GLITTER EYE LINERLIQUIF'EYE Metallic Eye Liner PencilINFINITE Liquid LinerHD ADVANCE CONCEALER click, cover, correct & protect eye and faceEYETECH Liquid LinerCRYSTAL EYEZ Sparkling Eye Shadow NAIL ART

Milani Cosmetics today announced they will debut nine new products for Spring 2010. From nails to eyes, lips to skin, the new collection solves everyday issues for a diversity of consumers: from supermoms to supermodels and everyone in-between.

I've been a HUGE fan of Milani since first learning about how highly pigmented their eyeshadows are from MakeUpAlley years ago. At the time, I was completely taken with their ability to mimic my favorite MAC eyehsadows and I've been buying from the brand ever since. In fact, Milani's Java Bean Eyeshadow single is probably the most regularly used product I own. I use it almost daily in the crease for contour on my upper eyelid. It's the perfect accentuator for green eyes with its plummy brown shimmer. I love it!

So what's new with them?

3D Holographic Nail Lacquer, with its special formula containing mica and pearl particles, creates a stunning 3D holographic effect, changing colors in different lights and at different angles. This unique effect is based on holographic image technology that can make a very thin, bright, embossed metallic flake look like a rainbow, allowing color to shift among the seven distinctive rainbow hues. 3D Holographic is available in six shades, all DBP, toluene & formaldehyde-free.

Neon specialty nail lacquer was developed to capture the explosion of color that has made an impact on the latest fashion trends. Eight shades provide a pop of color brilliance with high-voltage, neon-bright pigments. All formulas are DBP, toluene & formaldehyde-free.

Eye Gotta Have It!

Easyliner for Eyes Glitter Retractable Eye Liner is a true breakthrough in both its formula and technology. The first glitter in a retractable pencil, its soft texture ensures a perfect glide and creamy color for a combination of easy smoothness, rich color and cool silver metallic accents. Available in six hues for eye-popping definition.

Liquif’eye Metallic Eye Liner Pencil has the feel of a liquid eye liner in a new gel structure. The metallic color is vibrant and lasts all day, with no transfer and no touchups. Available in five shades, it’s waterproof and paraben-free. These are fantastic! I couldn't pass these up when I saw them at my local CVS drugstore. I bought two and I'm loving the texture of the pencil (very soft on the eyes) and the long-wear of them. They compare easily to Urban Decay's long-wearing metallic eyeliner pencils, and are much cheaper!

Crystal Eyez sparkling eye shadow can be worn alone for a sheer finish or layered over shadow for intense sparkle. A smooth, gel-based shadow, Crystal Eyez contains metallic glimmers and multicolor pearls that create a spectacular 3D finish on the lids. Available in six shades, Crystal Eyez delivers transparent, buildable coverage that dries quickly and lasts long.

3D Glitzy Glamour Gloss is a new, soft & brilliant formula with super-shiny polymers and the next generation of pearls to create the illusion of 3D depth for even fuller, shinier, sexier-looking lips. With a soft brush applicator ideal for glide-on application, 3D Glitzy is available in eight shades for sheer to medium coverage.

HD Advanced Concealer is the perfect tool to whisk away blemishes, dark circles, spots and any other imperfections. Clinical testing proves it can soften the look of facial lines and wrinkles and reduce visible age spots by more than 50% after 28 days. HD Advanced Concealer perfectly preps the skin and leaves a natural finish. Rona-coated pigments disguise dark shadows; Invisaskin moisture base keeps the eye area hydrated and softens expression lines and wrinkles; Gran X gamma amino-butyric acid plumps out creases, lines and other imperfections; while Granactive RD 101 helps brighten and gently resurface the most delicate skin. Available in four shades, HD Advanced Concealer is the must-have product in every woman’s cosmetic case.

Check out Milani's other newly launched products, including a new idea in tanning/bronzer, on their all new, re-vamped Milani Cosmetics website, and look for them at your local drugstores.


Please let us know your thoughts. xo

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