Saturday, April 24, 2010

Urban Romance: Backstage with Redken at Fashion Week

Redken Creative Consultant Guido shares the goods on one trend for spring found off the runways at Fashion Week. Up or down, the new romantic looks have a more defined shape, with a grittier, slightly disheveled feel.

It’s fitting that leatherwear house Loewe showed sleek, leather-look ponytails on the runway. Here's how Guido created the look:

These 70s-inspired waves were seen at this year's Versace show. To get the look:
  • Step 1: Start by shampooing and conditioning with All Soft
  • Step 2: Blow-dry hair smooth, then curl with a medium-size curling iron to create soft bend.
  • Step 3: Finger-comb, then apply a small amount of rewind 06 pliable styling paste to add soft separation.
The Bardot-esque updo seen at Lanvin was a playful reimagining of the classic topknot.


A revolutionary French twist with height and texture worthy of Marie Antoinette as seen at Louis Vuitton
  • Step 1: Apply a nickel-sized amount of thickening lotion 06 body builder to damp hair and blow-dry. 
  • Step 2: Take 1-3 inch sections and curl hair using a curling iron. 
  • Step 3: Once curls have cooled, backcomb the entire head. 
  • Step 4: Gather hair in the back and twist to create a French twist and secure with bobby pins. 
  • Step 5: Mist hair with forceful 23 super strength finishing spray for humidity resistence and all day control.

Get the tousled braid seen at Alexander Wang, which goes perfectly with the designer’s modern take on American sportswear.
Step 1: Apply full frame 07 protective volumizing mousse, rough dry and swoop hair over one eye.
Step 2: Braid hair, letting the braid fall over your shoulder, tie loosely with elastic band, and pull out pieces to soften the look.

No comments:

Post a Comment

Please let us know your thoughts. xo

Related Posts Widget for Blogs by LinkWithin